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Title
Text copied to clipboard!Growth Marketer
Description
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We are looking for a Growth Marketer to join our dynamic marketing team and drive scalable customer acquisition and retention strategies. As a Growth Marketer, you will be responsible for identifying growth opportunities across the entire marketing funnel, from awareness to conversion and beyond. You will work closely with cross-functional teams including product, sales, and data analytics to design and execute experiments that drive measurable business outcomes.
The ideal candidate is analytical, creative, and highly results-oriented. You should have a strong understanding of digital marketing channels, A/B testing, conversion rate optimization, and customer lifecycle management. You will be expected to use data to inform decisions, test hypotheses, and iterate quickly to find the most effective growth tactics.
In this role, you will manage and optimize campaigns across paid media, email, SEO, content marketing, and social media. You will also be responsible for setting KPIs, tracking performance, and reporting on campaign effectiveness. Your ability to think strategically while executing tactically will be key to your success.
We are looking for someone who thrives in a fast-paced environment and is passionate about using data and experimentation to solve complex marketing challenges. If you are a self-starter who loves to test, learn, and scale, we want to hear from you.
Responsibilities
Text copied to clipboard!- Design and execute growth experiments across marketing channels
- Analyze data to identify trends and opportunities for growth
- Manage paid acquisition campaigns (Google Ads, Facebook, etc.)
- Optimize conversion rates through A/B testing and landing page improvements
- Collaborate with product and engineering teams to improve user experience
- Develop and implement email marketing and lifecycle campaigns
- Track KPIs and report on campaign performance
- Conduct market research and competitor analysis
- Create and manage content for SEO and inbound marketing
- Work with analytics tools like Google Analytics, Mixpanel, or Amplitude
Requirements
Text copied to clipboard!- Bachelor’s degree in Marketing, Business, or related field
- 3+ years of experience in growth marketing or digital marketing
- Strong analytical skills and experience with data-driven decision making
- Proficiency in marketing tools such as Google Ads, Facebook Ads Manager, and email platforms
- Experience with A/B testing and conversion rate optimization
- Excellent written and verbal communication skills
- Ability to manage multiple projects and prioritize effectively
- Familiarity with SEO best practices and content strategy
- Experience working in a fast-paced startup environment is a plus
- Knowledge of SQL or data visualization tools is a bonus
Potential interview questions
Text copied to clipboard!- What growth marketing campaigns have you led and what were the results?
- How do you approach A/B testing and experimentation?
- Which marketing channels have you found most effective for user acquisition?
- Describe a time you used data to make a marketing decision.
- What tools and platforms are you most comfortable using?
- How do you prioritize growth initiatives?
- Have you worked with product or engineering teams before?
- What’s your experience with SEO and content marketing?
- How do you measure the success of a growth campaign?
- What’s your process for identifying new growth opportunities?
